Because Anything Else Isn't Worth Your Time.
We believe that when more people, businesses and Brands leverage their values and ignite their mission in a way that stands out, then they have the ability to change the world.
We stand to do more of that.
That's why we tap into our Founder, Amber Griffiths' vision for cultivating more Legend ways of doing business and share them with those we meet.
We believe that every person and every business has the potential to change lives.
To do that, it requires a commitment to live values out loud and breathe them into every fiber of what we do.
Doing this isn't about being meek or timid in expressing who you are and why you're here (although the meek and timid can still make a sound that is heard and experienced).
Instead, it's about taking a stand and standing out in a sea of of stand outs.
How each person, business and Brand does this is unique.
But it's not accidental.
It's by design.
Your Brand By Design.
Our Founder, Amber Griffiths, is a Maker of Legends and a bona-fide rockstar.
Her venture into the world of rock stars started when she played keyboard with Erasure when they were touring back in the day.
Through that experience, she gained a front seat view and a powerful lesson.
Well, two actually.
1. Those willing to brave playing upfront get noticed.
2. But doing that without more isn't enough to become unforgettable.
It takes a specific kind of magic to move from being seen to being the talk of your town.
After Erasure, Amber performed a different kind of music. She went on to do branding work at Coca-Cola only to later leave and start her own business.
Now she runs three different successful businesses: Your Brand By Design (a branding agency), Speaker Moxy (this Speaking Igniter) and Call To Legend (where Legends really are made).
Through her work, Amber has shown a variety of professionals in varying niches - from real estate to ecommerce to entrepreneurs to business owners and more - how to move from being seen to becoming unforgettable as they stand out in a sea of stand outs.
She not only speaks on stages - others and her own - but is frequently asked by program owners to interview their clients for podcasts, presentations and shows. On top of that, she is repeatedly requested to keynote - including by those who might be called 'competitors' (but Amber considers collaborators).
For a select few ... they have gone on to travel the path to becoming Legend - a place where those who are making a different kind of mark in the world take their branding and speaking game to a new stratosphere.